PinnedS ShekharinThe StartupGrowth in Early Stage StartupsWhat should we be doing? Getting to product-market fit, of course.6 min read·Oct 7, 2020----
S Shekhar4 steps to set up a data-driven decision making systemStop tracking metric lists. Start using metric trees.4 min read·Jan 15, 2021----
S ShekharIs digital marketing dead?A more provocative title for: What do products like Facebook’s Lookalike & Google’s UAC mean for the future of Digital Advertising?9 min read·Jan 6, 2021--1--1
S ShekharHow should an engineer evaluate creative output?A practical framework on giving creative briefs and judging creative output4 min read·Nov 6, 2020----
S ShekharinThe StartupOn Growth in Startups at ScaleHow does the role of Growth function evolve with scale of startup?7 min read·Oct 20, 2020----
S ShekharFalse Positives and False NegativesOr: Why do startups started by college dropouts insist on MBA degree and 5+ years of experience?3 min read·Oct 17, 2020----
S ShekharinThe StartupOn Growth in post-PMF StartupsWhat should a startup do after achieving product-market fit?7 min read·Oct 14, 2020----
S ShekharSwing States & Pitfalls of Customer SurveyAs I write this, the US presidential election is less than a month away. The unique and arcane electoral college system used in this…4 min read·Oct 12, 2020----
S ShekharPreparing for your 1st Interview … as the InterviewerIn professional life, new experiences and opportunities creep up on you unannounced.7 min read·Oct 8, 2020----